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BUSINESS DEVELOPMENT

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MASTER CLASS SERIES

SESSION 1 – BUSINESS DEVELOPMENT

Consider the “why” of your business. For those of you who have the opportunity I would like you to listen to Simon Sinek’s Ted Talk: How Great Leaders Inspire Action and his theory regarding The Golden Circle. To paraphrase Mr. Sinek, “We all know what we do and most of us know how we do it but the most successful companies are inspired companies and that’s because they know “why” they do what they do.”
Ask yourself, what was your original intention and purpose? Understand that your “why” is greatly reflected by your beliefs. The result of your beliefs will manifest itself in your outcomes.
So I want you to think about “what” you believe about yourself and the “purpose” of your business. This is where your success begins and will be the first step in articulating the mission and vision of your enterprise. The most successful businesses are very clear about the “why!”

What You`ll Learn On This Session

THE ASSESSMENT:

A vision statement is a broad view of your desired future position of the company. The vision describes your BIG PICTURE for your business, what you want to accomplish and ultimately how you will impact the people you serve; your customers.

ASSIGNMENT REFERENCE:

  • Confirm 1-on-1 meeting with your Mentor before Session 2
  • Complete Discussion Questions 1 and 2
  • Create your business Mission & Vision Statement
  • (2) short-term S.M.A.R.T. goals that support your mission statement
  • (2) long-term S.M.A.R.T. goals that support your mission statement
  • Write down your 30-second business pitch and bring it to Session 2
  • Identify (3) competitors that are on top in your local market

Overview

  • 107 Students Enrolled
  • Language: English
  • Duration: 4 hours
  • Skill level: Beginner
  • Lectures: 0
  • CEU
  • As a business owner, you cannot be afraid to make money, especially if you work hard for it. Also, you should not feel guilty holding on to money you earn and saying no to family and friends who use you and your money as a bank with revolving doors.
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